EP 436 | Wealth and Worth: How Interior Designers Align Confidence, Pricing & Profit with Carla Titus

July 8, 2025

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As an interior design professional, you create beauty, function, and transformation for your clients—but are you building the same level of intention into your own business and life? In this episode, Kimberley Seldon is joined by Carla Titusfor a powerful conversation about the connection between self-worth and wealth—and how that relationship quietly shapes pricing, profit, and burnout.

Together, they explore why undercharging is rarely just a pricing issue, how overdelivering erodes both confidence and margins, and why true wealth extends far beyond money to include time, freedom, and choice. This episode challenges designers to rethink what success really means and to build a business that supports their creativity and their long-term well-being.

If you’ve ever doubted what to charge, felt stuck on the income treadmill, or wondered why working harder isn’t translating into feeling secure, this conversation will help you see your business—and your value—through a new lens.

What you’ll learn in this episode:

  • Why undercharging is often rooted in self-worth, not skill or experience

  • How wealth includes time, freedom, and choice—not just income

  • The hidden costs of burnout and chronic overdelivering

  • Practical ways to increase profit margins without sacrificing creativity

  • How to reframe your mindset around money, value, and success as a creative professional

 

DESIGN INTERVENTION

Don’t take advice from people who haven’t built what you are trying to achieve. People don’t always teach from experience but instead from opinion. It is important to filter who you take advice from specially when growing your business.

 

WATCH ON YOUTUBE

 

About Carla Titus

Carla Titus is a finance expert with over 17 years of combined experience in corporate financial planning, analysis, strategy. Through her company, Wealth and Worth Within, she provides fractional CFO services and financial consulting to business owners looking to grow with clarity and confidence. WWW helps clients increase profits, maintain cash flow, and pay themselves consistently so they can build personal wealth while running a business that supports their lifestyle.

www.wealthworthwithin.com

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Thank you to our podcast sponsor, Zena!

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Legal Disclosure | This podcast is for educational purposes only and provides general business advice for interior designers and design professionals. It is not intended as individual legal, accounting, or professional guidance. Kimberley Seldon and Business of Design® make no guarantees regarding accuracy and are not liable for how information is used. Strategies shared may not apply to every situation—listeners should seek qualified legal, financial, or professional advice before making business decisions. References and resources mentioned may change over time.

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