EP 207 | Raising the Bar with Christine Julian
February 2, 2021
Listen Now
You do not have to wait “feel ready” to make hard changes in your business. If you are getting advice from a trusted resource, someone who’s been there and done that, then take a leap of faith. BOD™ member, Christine Julian did just that. She raised the bar and her business has never been stronger or more profitable.
In this episode we learn:
- come prepared to each appointment with intentional questions to ask the clients
- narrow your focus to grow profitability
- set a minimum project amount to help clients self-select
- a smaller team can sometimes limit redundancies and help projects run more smoothly
- sharing past experiences elevates your creditability and helps clients make informed decisions
Design Intervention
Embody your clients. Take time to understand the type of people they are so you can put yourself in their shoes each step of the way. Design specifically for them with your expertise and experience combined.
Legal Disclosure | This podcast is for educational purposes only and provides general business advice for interior designers and design professionals. It is not intended as individual legal, accounting, or professional guidance. Kimberley Seldon and Business of Design® make no guarantees regarding accuracy and are not liable for how information is used. Strategies shared may not apply to every situation—listeners should seek qualified legal, financial, or professional advice before making business decisions. References and resources mentioned may change over time.