EP 118 | How TV and Media Portray the Interior Design Professional with Kimberley Seldon
June 24, 2019
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How does the media shape public perceptions of interior designers—and what important parts of the story are often left out?
In this episode, Kimberley Seldon explores how television shows, magazines, and social media often celebrate the finished results of design projects while overlooking the expertise, systems, and problem-solving required to achieve them. Kimberley explains why designers must take an active role in educating clients about the realities of the design process and the value they provide.
By sharing a more complete picture of the work behind the scenes, designers can build trust, set realistic expectations, and strengthen the public’s understanding of the profession.
In this episode, we learn:
• Why media coverage often highlights results while overlooking the work behind them
• How sharing the full design process helps educate clients and build trust
• Why consumers often struggle to know which design professionals they can trust
• How interior designers can better advocate for the value and expertise they bring to every project
• Why transparency and education create stronger client relationships and better project outcomes
Design Intervention
The Decorator starring Bette Davis
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Legal Disclosure | This podcast is for educational purposes only and provides general business advice for interior designers and design professionals. It is not intended as individual legal, accounting, or professional guidance. Kimberley Seldon and Business of Design® make no guarantees regarding accuracy and are not liable for how information is used. Strategies shared may not apply to every situation—listeners should seek qualified legal, financial, or professional advice before making business decisions. References and resources mentioned may change over time.
