EP 289 | Protecting Profit Margins in Interior Design with Daniel House Club

September 6, 2022

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Are your project profits disappearing because of small decisions that add up over time?

In this episode, Kimberley Seldon is joined by Daniel House Club to discuss how interior designers can better protect their profit margins through smarter vendor relationships, clear client communication, and stronger operational systems.

Profitability isn’t just about pricing—it’s about the decisions you make throughout every stage of a project. Learn how to prioritize efficiency, avoid costly mistakes, and create a smoother experience for both your clients and your business.

If you want to run a more profitable interior design firm, this episode will help you focus on the details that matter most.

What you’ll learn in this episode:

• Why chasing small discounts can actually reduce profitability
• How transparency around pricing builds client trust
• Why professional receiving and installation protect your projects
• How clear communication improves the client experience
• Why strong vendor relationships are essential to maintaining margins
• How operational decisions directly impact your bottom line

 

DESIGN INTERVENTION

Get the tasks that leave you drained off your plate (likely organizing your procurement). Studies show that struggling around big decisions for too long is detrimental to your brain.

About Peter & Alex Spalding

Peter and Alexander Spalding founded Daniel House Club after years of operating their own design firm. Even though the firm grew quickly, it was difficult for the pair to ensure each project’s profitability. Presenting compelling pieces that held a significant discount was tough. Initially, they built software for managing their own sourcing and procurement, and they found the process streamlined purchasing so much, they began to share it with other designers. Today, Daniel House Club is open to all design professionals.

https://danielhouse.club

Instagram | @danielhouse.club

 

Thank you to our Sponsor!

Daniel House Club

Created by designers for designers, Daniel House Club maximizes your potential for profits and creative satisfaction by providing everything you need to source the products you want and manage your design business.

Visit danielhouse.club/bod to save 50% off your first year of Pro or Pro+ membership.

 

What DHC members are saying:

“Daniel House Club has been a game changer for me. It’s so quick and easy with a lot of brands that we’ve wanted to use but didn’t have accounts with. Their customer service is top notch whenever I have questions. It also keeps my clients happy because I can manage their expectations on shipping with the Daniel House Club 10% flat rate.”  ~ Pro+ Member, Trish Bonney

“I have come to totally rely on Daniel House Club for my business. They are my first stop to source a variety of items for each project. I know their customer service team will help me with any obscure questions and even go the extra mile to ensure items arrive at the right time.”  ~ Pro+ Member, Rose-Marie William

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Legal Disclosure | This podcast is for educational purposes only and provides general business advice for interior designers and design professionals. It is not intended as individual legal, accounting, or professional guidance. Kimberley Seldon and Business of Design® make no guarantees regarding accuracy and are not liable for how information is used. Strategies shared may not apply to every situation—listeners should seek qualified legal, financial, or professional advice before making business decisions. References and resources mentioned may change over time.

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