EP 294 | Styling Beyond Instagram with Robin Zachary
October 11, 2022
Prop styling is an art unto itself, as every design professional knows. Getting the setting right and offering an authentic glimpse into the client’s home is the best way to create photos that appeal to your new and ideal clients.
In this episode we learn:
- to learn the skill, assist a stylist who has experience
- designing and styling are two different talents—bring a stylist in before a home is photographed so they can give it that lived in look with accessories, art, books, flowers, pillows, and throws
- projects should feel realistic to achieve the biggest impact
- it’s important to shoot your best projects even when work is slow
- find a place to keep inspiration ideas so you’ll have them when the time comes
Even if you discuss the project at the outset and agree on a budget for props and expenses, things will undoubtedly be added to the list in the days leading up to the shoot. Make sure that you make your client aware that these additions will incur more time and money. In the early days, I used to keep exactly to the budget, sometimes digging into my own pocket. Don’t do this!
Yes, her new book: Styling Beyond Instagram
Legal Disclosure | This podcast is for educational purposes only and should not be used for any legal decisions. Kimberley Seldon Design Group, Kimberley Seldon Productions Inc., Kimberley Seldon Design and Media, Inc., Business of Design™, or any of its affiliated companies or staff is not responsible for any errors or omissions effecting accuracy in any content, and they will not be held liable for the use or misuse of information, facts, details or any other aspects should there arise any defects, errors, omissions or perhaps inaccuracies. Extensive research has been conducted to put this podcast together for the purpose of educating our industry in order to better serve the public. Care has been taken to acknowledge ownership of copyrighted material. The advice and strategies contained herein may not be suitable for every situation. This work is offered with the understanding that we do not render any legal, accounting or other professional advice. Seek the advice of a lawyer and/or other competent professional person in all matters of law. Further, listeners should be aware that internet websites mentioned may change or disappear between when this was recorded and when it was listened to.