EP 196 | Transforming Your Interior Design Business with Lisa Laliberte-Alle

November 17, 2020

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What does it really take to transform your interior design business?

In this episode, Kimberley Seldon is joined by Lisa Laliberte-Alle to discuss why true transformation requires more than simply working harder at outdated systems and habits.

Many interior designers stay stuck because they continue repeating ineffective processes instead of implementing meaningful change. Kimberley and Lisa explain how adopting proven systems, improving client communication, and refining your project management process can lead to greater profitability, stronger client relationships, and long-term business growth.

In this episode, we learn:
• Why satisfied clients become your most powerful marketing tool
• How the BOD™ 15 STEP Project Management Strategy helps establish realistic budgets
• Why clearly explaining each phase of the design process improves client trust
• How staying connected after project completion creates repeat business and referrals
• Why presenting a completed client binder can build confidence during consultations
• How replacing outdated business habits creates lasting transformation for interior designers

 

Design Intervention

Track your hours! Just do it every day.

 

The Facebook post that started the conversation

 

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About Lisa Laliberte-Alle

Lisa Laliberte-Alle is a full-service interior designer known for the unique soft contemporary interiors, with a European touch, provided to prominent clients in Northern New Jersey and Manhattan.

Lisa got her degree in Interior Architecture in Moscow and then earned NCIDQ certification in the U.S. She has provided complete design and remodeling services to successful professionals and busy families of Moscow, London, New York City and New Jersey.

She is a skilled interior consultant and problem solver who helps residential clients save time, customize their space, find resources, and deal with other challenges. In addition, she is a relocation specialist who assists professionals, moving into the area, with space planning and connecting with local contractors.

Laliberte Interiors LLC offers services ranging from project management and space planning to color consultations and furniture selection. The firm is backed by some of the area’s foremost contractors, builders, architects, painters, window covering specialists, artists, flooring experts and other professionals, as well as an international network of vendors and suppliers.

Lisa, who fluently speaks English and Russian, keeps current on design industry trends by regularly attending conferences and trade shows in Paris and Milan, as well as in the U.S.

www.laliberteinteriors.com

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Legal Disclosure | This podcast is for educational purposes only and provides general business advice for interior designers and design professionals. It is not intended as individual legal, accounting, or professional guidance. Kimberley Seldon and Business of Design® make no guarantees regarding accuracy and are not liable for how information is used. Strategies shared may not apply to every situation—listeners should seek qualified legal, financial, or professional advice before making business decisions. References and resources mentioned may change over time.

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