EP 197 | To We or not to We with Kimberley Seldon

November 24, 2020

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To We or not to We, that is the question. And who better to answer it than BOD™ Advocate in Chief, Kimberley Seldon? KS gets help from sales expert, Nikki Rausch as she tackles this important question.

In this episode we learn:

  • women often say “we” in reference to their work while men often say “I”
  • deflecting personal praise can signal a lack of confidence
  • using we language can lead to feeling more empowered



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About Nikki Rausch

After 25 years’ experience selling to such prestigious organizations as The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA, Nikki Rausch decided to trade in her road warrior status so she could help entrepreneurs sell in a way that builds relationships, creates true connection, and results in more closed deals and long-term clients. Now, as a sales coach, author, speaker, podcast host and founder of Sales Maven, Nikki transforms the misunderstood process of “selling” into techniques, tools, and tips that can be successfully incorporated into a process replicable by anyone whose livelihood relies on selling a product, a service, or themselves. When she’s not helping business owners move their clients along the ‘Selling Staircase’, Nikki enjoys taking in all the beauty that living in the Pacific Northwest affords her.


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