EP 325 | Over Delivering with Melissa Morris
May 23, 2023
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One of the most common operational pitfalls any design professional encounters is a scope of work that is not clearly defined. Frequently, a lack of clarity around deliverables results in an excess of work that is unpaid and a chronic lack of profitability.
In this episode we learn:
- perfectionism and lack of clarity around scope lead to overwork and overwhelm
- to avoid the tendency to over-deliver, you must clearly define the scope of work
- the first time a client wants to work out of bounds is the most important time to say no
- to avoid leadership bottlenecks, stick to process
- time tracking provides invaluable insights for your business
DESIGN INTERVENTION
Focus on relationships. It wasn’t long ago that all the hype was about blogging, social media posts and Facebook ads – and it’s still often preached. A business coach told me to focus on building relationships and she was right. Long before the internet, word of mouth and referrals was a great way to build a business and that still holds true today. While I definitely blog and post to social media, I put more effort into relationship building than most.
RECOMMENDED LEARNING
When you’ve completed the BOD15 Program within BOD™ Membership, implement Business of Design®’s Flat Fee Method using the BOD™ Flat Fee Contract. Never undercharge or worry about scope creep again.
Legal Disclosure | This podcast is for educational purposes only and should not be used for any legal decisions. Kimberley Seldon Design Group, Kimberley Seldon Productions Inc., Kimberley Seldon Design and Media, Inc., Business of Design™, or any of its affiliated companies or staff is not responsible for any errors or omissions effecting accuracy in any content, and they will not be held liable for the use or misuse of information, facts, details or any other aspects should there arise any defects, errors, omissions or perhaps inaccuracies. Extensive research has been conducted to put this podcast together for the purpose of educating our industry in order to better serve the public. Care has been taken to acknowledge ownership of copyrighted material. The advice and strategies contained herein may not be suitable for every situation. This work is offered with the understanding that we do not render any legal, accounting or other professional advice. Seek the advice of a lawyer and/or other competent professional person in all matters of law. Further, listeners should be aware that internet websites mentioned may change or disappear between when this was recorded and when it was listened to.