EP 063 | How Interior Designers Build a Stronger Business with Cheryl Horne

June 4, 2018

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Motivation is great—but what if your interior design business needs more than inspiration to grow?

In this solo episode, Cheryl Horne explores why successful designers need more than good intentions to build a profitable, sustainable business. Just like physical fitness requires consistent training, business success requires systems, structure, accountability, and ongoing education.

For interior designers who want to stop spinning their wheels and start making measurable progress, this episode provides practical guidance on where to focus your energy and how to create lasting results.

In this episode, we learn:
• Why realistic expectations are essential when working on your business
• How scheduling time for learning and improvement leads to long-term growth
• Where to start when building a stronger business foundation
• Why proven systems eliminate guesswork and improve efficiency
• How accountability accelerates progress and helps maintain momentum
• Why business success comes from consistent action, not motivation alone

Cheryl is the Director of Operations for Business of Design™ and has worked with Kimberley Seldon Design & Media for over 10 years. From business strategy to member support, Cheryl has worked with Kimberley to grow the Business of Design™ platform and reach an international community of design professionals.

In addition, Cheryl is the owner of MadMac Solutions, a web design and online business development firm that works with entrepreneurs to create, grow and monetize their online presence.

www.madmacsolutions.com

 

BOD & You

As interior design professionals, we LOVE our work because it matters so much. We want our clients to get our best every time, because it’s going to affect the way they live for years to come. But doing our best work isn’t possible if we can’t dedicate ourselves to it. And we can’t dedicate ourselves to it if doesn’t earn us a living.

Business of Design™ is the best professional advice and business coaching available, and it’s just for you. Our mission is to liberate your talent and skill by showing you how to run a business that supports you, empowers you, and lets you love your work again.

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Legal Disclosure | This podcast is for educational purposes only and provides general business advice for interior designers and design professionals. It is not intended as individual legal, accounting, or professional guidance. Kimberley Seldon and Business of Design® make no guarantees regarding accuracy and are not liable for how information is used. Strategies shared may not apply to every situation—listeners should seek qualified legal, financial, or professional advice before making business decisions. References and resources mentioned may change over time.

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