EP 260 | Commercial vs. Residential with Two Fold Interiors

February 8, 2022

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Most design firms focus primarily on residential or commercial projects. But what if you consistently take on both? In this episode, Business of Design® members and business partners, Veronica Martin and Carrie Stinson, share with us the pros and cons of managing commercial projects vs. residential when it comes to the design process, clients, and timelines.

In this episode we learn:

  • best advice for transitioning between commercial and residential projects
  • answering an RFP (request for proposal) may mean a substantial investment of your time
  • Pros and cons of commercial projects vs. residential
  • How to get your first commercial project when your focus is residential
  • the difference between designing for an individual vs. designing for a company or committee



Veronica | Patience. Patience is critical in this industry. It takes a long time to get to the point where clients will trust you, and give you the keys to fully run their project.

Carrie | It’s so important to work with other people and feel like you’re part of a team. This industry is full of solopreneurs and it can be isolating. If you’re not in a partnership, find and connect with other designers that you can bounce ideas off of and collaborate.

About Veronica Martin & Carrie Stinson

Two Fold Interiors is a partnership between Veronica Martin and Carrie Stinson that ties together over 30 years of interior design expertise, based in Toronto, Ontario.

After completing design school, Veronica and Carrie met on their first day of work with an internationally renowned interior design firm headquartered in Toronto and New York. With matching shoes and a shared love of coffee, it was love at first sight. They spent the next decade working with top international brands, traveling the world, and building the foundation that supports their business today.

Their sophisticated design solutions provide interiors that are specific to each client. Their personal approach for projects offer an attention to detail and vision for every interior.


Thank you to our Sponsor!

Daniel House Club

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Visit danielhouse.club/bod to save 50% off your first year of Pro or Pro+ membership.


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“I have come to totally rely on Daniel House Club for my business. They are my first stop to source a variety of items for each project. I know their customer service team will help me with any obscure questions and even go the extra mile to ensure items arrive at the right time.”  ~ Pro+ Member, Rose-Marie William

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