KIMBERLEY SELDON | Failing to manage the client’s expectations is a sure-fired way to destroy project harmony. In this one-on-one podcast with Kimberley, she reviews ….
Consumer Republic: Using Brands to Get What You Want, Make Corporations Behave, and Maybe Even Save the World In the tradition of Malcolm Gladwell, and for the same people who read Seth Godin and bought The Black Swan and How We Decide, this book breaks down the myth of brands and puts the power back in consumers’ hands. […]
KIMBERLEY SELDON | Too many go into business with an idealized or romantic view of what it’s going to be like to “be the boss”. If you’ve been talking about the benefits of owning your own business but ….