EP 341 | Get Ideal Clients from Instagram with Darla Powell

September 12, 2023

Listen Now

If you want to gain more from Instagram than praise from fellow designers, than you have to get intentional. Your ideal client is likely online and looking for you. Have you peppered your feed with the kind of information that she’s looking for? SEO and UX expert, Darla Powell, says anyone can create a compelling message and reach their ideal clients.

In this episode we learn:

  • optimize your user handle and name on your Instagram account
  • grow your account with proactive engagement
  • engage with suppliers and vendors if your clients are doing the same
  • growing an online presence is a long-game
  • authenticity will attract your ideal clients

 

DESIGN INTERVENTION

Delegate outside your zone of genius. Gay Hendricks – The Big Leap

 

TAKE AWAYS

Interested in working with Darla? Check out Wingnut Academy’s flagship course: Instagram for Interior Designers

Need social media strategy + full-service social media management? Learn more.

About Darla Powell

Darla Powell is more than just an award-winning interior designer, podcast host, social media speaker, and former police detective. She’s also an adept unraveler of marketing secrets. Her down-to-earth style delivers smart, actionable information that’s relevant to real business owners—because she is one.

www.wingnutsocial.com

Facebook | WingnutSocial

Instagram | @wingnutsocial

Thank you to our podcast sponsor, Wingnut Social!

Wingnut Social is a digital marketing agency founded by interior designer Darla Powell and specializes in Social media marketing, strategy, and SEO for interior designers, architects, and home furnishing manufacturers.

Get social media working for you with “Instagram for Interior Designers.” A course designed specifically for you, the design professional, to enhance your Instagram presence and attract your ideal clients. Enrol using code BOD20 to enjoy a limited-time discount of 20%. Head on over to Wingnut Academy to learn more.

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Legal Disclosure | This podcast is for educational purposes only and should not be used for any legal decisions. Kimberley Seldon Design Group, Kimberley Seldon Productions Inc., Kimberley Seldon Design and Media, Inc., Business of Design™, or any of its affiliated companies or staff is not responsible for any errors or omissions effecting accuracy in any content, and they will not be held liable for the use or misuse of information, facts, details or any other aspects should there arise any defects, errors, omissions or perhaps inaccuracies. Extensive research has been conducted to put this podcast together for the purpose of educating our industry in order to better serve the public. Care has been taken to acknowledge ownership of copyrighted material. The advice and strategies contained herein may not be suitable for every situation. This work is offered with the understanding that we do not render any legal, accounting or other professional advice. Seek the advice of a lawyer and/or other competent professional person in all matters of law. Further, listeners should be aware that internet websites mentioned may change or disappear between when this was recorded and when it was listened to.

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