EP 350 | Innovation in Interior Design: Solve Problems & Grow Your Business with Joanne Swisterski

November 14, 2023

Listen Now

What if every challenge in your design business was actually an opportunity?

In this episode, Kimberley Seldon is joined by Joanne Swisterski to explore how innovative thinking can transform obstacles into solutions—and even new revenue streams. From small daily fixes to big-picture breakthroughs, Joanne shares how designers can become more resourceful, confident, and proactive.

If you’ve ever felt stuck or overwhelmed by a problem, this episode will help you approach it differently.

What you’ll learn in this episode:

  • Why challenges can lead to new opportunities in your business
  • How to build confidence by tackling intimidating tasks
  • Why waiting for someone else to solve the problem holds you back
  • When to hire specialists instead of doing everything yourself
  • How to evaluate tools and software before investing

DESIGN INTERVENTION

‘Bird by Bird’ – It basically means ‘one step at a time.’ It’s the title of a book, and the author tells a brief story about her brother being in distress when he fell behind on a school project, which was to do a summary on one bird a day during summer break. She overheard his dad one day telling him, it’s alright, you can catch up. Just go bird by bird.

Now, whenever a task seems daunting or overwhelming, or infuriatingly repetitive, I just tell myself ‘bird by bird.’

About Joanne Swisterski

Some people were just meant to create. Joanne Swisterski is one of them. From designing interiors to creating art and developing digital rulers, there’s no idea that can’t be turned into a reality, if Joanne has anything to do with it.

Having graduated from interior design school in 2007, Joanne spent 11 years working for companies in Toronto that specialize in high-end residential and hospitality interiors, before switching gears to starting her own interior design business.

www.swisterski.com

Facebook | Swisterski Design 

Instagram | swisterski_design

Thank you to our podcast sponsor, Daniel House Club!

Founded in 2015 by brothers Alexander and Peter Spalding, Daniel House Club is a transformative, to-the-trade and consumer marketplace that simplifies the business of interior design. The e-commerce platform streamlines the product sourcing process and enables interior designers to experience greater creative freedom and financial success by shopping over 150 brands at up to 50% off for Pro+ trade members, all in one place.

Join as a Pro+ member today and get 50% off your membership. JOIN TODAY >>

BOD™ COMMUNITY BONUS! Top BOD™ customers on DHC currently have over $100,000.00 of furniture on each of their boards. Whether you’ve been on DHC for years or you’re signing up today, go add $10,000 worth of goods to your board, and you’ll be emailed a $100 gift card to use on a future order. Head to danielhouse.club now.

Subscribe to the Podcast

Legal Disclosure | This podcast is for educational purposes only and provides general business advice for interior designers and design professionals. It is not intended as individual legal, accounting, or professional guidance. Kimberley Seldon and Business of Design® make no guarantees regarding accuracy and are not liable for how information is used. Strategies shared may not apply to every situation—listeners should seek qualified legal, financial, or professional advice before making business decisions. References and resources mentioned may change over time.

|