VICKY SANDERSON | Having an opinion, owning that opinion and then standing behind it are all part of a skill set the interior design professional needs. In this episode we learn ….
VICKY SANDERSON | To publish the great design work you do, or to build your brand as an industry expert, you need to use the media ….
Congratulations. You’ve been blogging for some time now and your following is growing. It’s starting to feel like a true discipline, rather than a hobby. Unlike writing for a magazine or newspaper, blogging offers you freedom to post what matters to you. However, without a trained editor it’s more difficult to constantly improve your writing […]
When I’m teaching (preaching?) Business of Design and discussion turns to marketing, invariably I’m asked about blogging. “Should I?” – asks the design professional. Well yes. Maybe. To properly answer that question, consider your reasons for wanting to blog in the first place. What’s the goal? Below are five common reasons cited for blogging. If […]