Welcome to Business of Design™


We created Business of Design™ systems and online design courses with two goals in mind: 1. The lessons have to be delivered in a straightforward, easy to understand manner, so professional development fits easily into your day, and 2. BOD™ courses must be practical and immediately ready to implement. No theory allowed.
That’s why we’ve developed each of our courses as short, topic-specific modules. Each one is time efficient, with measurable lessons. You are free to combine the courses in any way you like to design a BOD™ curriculum that’s just right for you. We do strongly encourage you to start by watching and then implementing each of the foundational courses contained within Business of Design™ 15 STEP Project Management Strategy™. This is the core learning and it works.


Register now to get started with the Business of Design™ 15 Step Project Management Strategy™, a FREE introductory course that includes 3 Key BOD Strategies you can implement today.


Join Business of Design™ today!


The Business of Design™ professional curriculum did not develop overnight. The systems, strategies and protocols are the result of patient practice and field-testing over a 20-year period. In fact, the testing is an ongoing process. Today, thousands of design professionals—interior designers, decorators, stagers, stylists, landscapers, architects and other creative professionals—around the world are using and applying BOD™ strategies, systems and protocols in their own businesses. The results speak for themselves. If you don’t believe us, check out our more than 100 testimonials from design professionals just like you.
Ask yourself, if you wanted to learn how to perform surgery, would you want to study with someone who is regularly in the operating room, or someone who read about it or tried it for a short while and found it too hard?  You can trust our BOD™ Advocate in Chief, Kimberley Seldon, because she is a professional designer with real projects and real budgets. She knows first-hand what challenges you face in the interior design industry, what kind of professional business coaching you need and how much passion and heart you put into every project. Business of Design™ robust course library is for the interior design professional who wants to run a profitable, soul-satisfying business that generates repeat clients and loyal trades.  We’re glad you’re here.


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