EP 357 | Organize Your Interior Design Business with Helen Austen

January 2, 2024

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This episode originally aired as EP 314 on March 7, 2023.

Running an organized interior design business isn’t about becoming less creative—it’s about building the systems, habits, and structure that support your creativity and your success.

In this episode, Kimberley Seldon is joined by Helen Austen, a BOD™ BOSS designer, to talk about what it really takes to run an organized business. From breaking old habits to documenting repeatable systems, Helen shares practical insights for designers who want less chaos and more control.

If you’ve ever felt overwhelmed by disorganization or unsure where to start, this episode will help you move forward one step at a time.

What you’ll learn in this episode:

  • Why creative professionals often struggle with organization
  • How to implement systems one step at a time
  • Why every part of your business needs a clear, documented process
  • How to fully commit to a system and assess whether it works
  • Why broad and simple systems are often the most effective
  • Why overwhelm is normal when systems are missing—and how to fix it

DESIGN INTERVENTION

Being disorganized is not a character flaw. It is a skill that can be learned.

About Helen Austen

Helen Austen is an organizing expert & interior designer. She founded her professional organizing company in 2011 before it was cool to rainbow arrange your books or spark joy with Marie Kondo. Helen founded her interior design firm in late 2020 to address a clear gap between her ability to fully impact the function and aesthetics of a space. For over 5 years, Helen has been a regular guest on lifestyle TV in Kansas City and Houston. Her expertise has also been featured in Woman’s world magazine

www.helenausten.com

Facebook | @helenandcointeriors

Instagram | @helenandcointeriors

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Legal Disclosure | This podcast is for educational purposes only and provides general business advice for interior designers and design professionals. It is not intended as individual legal, accounting, or professional guidance. Kimberley Seldon and Business of Design® make no guarantees regarding accuracy and are not liable for how information is used. Strategies shared may not apply to every situation—listeners should seek qualified legal, financial, or professional advice before making business decisions. References and resources mentioned may change over time.

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