Carly Waters | Strategic planning can take your business to a sweet spot where the fewest possible number of clients leads to the greatest number of benefits. Designer Carly Waters ….
Susan Kates | Are you taking advantage of everything LinkedIn has to offer? Susan Kates shares her tips for strengthening your LinkedIn profile ….
MAURY RIAD | Independent interior design firms can create robust marketing plans that speak to the passion, talent and business acumen clients are ….
Every dreamed of doing a show house or charity home for auction? All that media attention and good feelies? Yes, it can be a rewarding and satisfying experience. But it’s also hard work. When you decide to give your time, remember to treat it like a marketing expense. Log your hours so you can determine […]
SARAH KIDDER | It’s an honor to be chosen as a designer for a prestigious show house or a charity auction house project. Still, before you say yes, weigh the pros and cons of participation …
It may seem like a cushy TV job is guaranteed fame, but these days, that just isn’t the case. Sure, media coverage can boost your profile within the industry and in the eyes of the all-important client, but it’s no shortcut to success. There’s still plenty of hard work ahead. Take Karl Lohnes, you may […]
KARL LOHNES | Talent isn’t enough to get you noticed. You’ve got to work at making your own breaks too. Especially if you want ….
We are loving the newsletters that BOD member Traci Zeller sends out. Get inspired! Thank you Traci for letting us share. Tailored to a ‘T'(ZD) Like so many designers, I have a passion for beautiful, high-quality fabrics (and any expertly crafted goodies like pillows, draperies, and upholstered pieces made from them!). I’ve been thinking recently […]