Business of Design™ Podcast with Kimberley Seldon

Meet successful design professionals and listen-in as Kimberley asks all the questions you need answered. No topic is off-limits and you can expect Kimberley to be direct and push for actionable advice.

Here’s the business boost you’ve been waiting for.








EP 121 | Custom, But Not The Way We’ve Always Done It with Frank Eybsen and Heather Zeilman

Business of Design™ knows the success formula for creative professionals is 80% business + 20% creative. Once you get the 80% streamlined (hint: you do that by using the systems, protocols and strategies we teach at BOD™) you can lean into being creative. Specifying custom furniture on projects gives you an ideal opportunity to use those creative skills, elevate your brand and be more profitable.

EP 119 | Networking for Interior Design Pros with Tania Bell

In the design industry it’s paramount to have a quality team of suppliers, trades, manufacturers and makers behind you, to make you look good. In addition, developing strong relationships and maintaining them with current and past clients is essential to grow long-term success and keep your pipeline filled. Melbourne designer, Tania Bell says effective networking is how to succeed.

EP 117 | Never Give Your Power Away with Weston and Cristy Blankenship

Yes, you can be a creative and a powerful business owner. Take it from creatives Weston and Cristy Blankenship. They lost everything (we’re talking bankruptcy and homelessness) only to find they could start again and succeed by setting a new intention and stepping up to the challenge of being the boss. You (right now, whatever your circumstance) have the power to change your business and your life.

EP 115 | Never Open Bag with Lori Steeves

Clients hire an interior design professional for a variety of reasons, but certainly they are looking for direction and guidance. Too often, designers hesitate to make strong recommendations out of fear or a lack of confidence. It’s time to own your projects and confidently make suggestions.

EP 112 | What Not To Do with Layers and Layers

Our suppliers and trusted resource providers can offer a wealth of insight into how to run our businesses more efficiently and profitably. Seeking their advice can save you from making costly mistakes and position you to succeed.

EP 108 | Living in Place with Erik Listou

No one needs to be reminded that they are aging or have limitations. Our role as designers is to create functional, beautiful and safe environments for all of our clients, regardless of circumstances. In this episode we consider replacing aging in place with living in place.

EP 102 | Cooperative Work Spaces – Part 1 with Tawni Peterson, Martha Rosellini and Carly Nemtean

Community over competition—that’s the spirit behind cooperative work spaces created specifically for designers.  In this compilation episode we hear from Business of Design member Tawni Peterson, who is thinking of creating a collective and wants to know what she should expect. We then hear from other BOD members who are currently in cooperative work spaces, running cooperative work spaces or about to launch such a venture.

EP 101 | One Less Problem Without Ya

In this solo episode Kimberley shares a recent experience where breaking her own rules turned out to be the worst possible choice. A choice that resulted in the loss of a project and lessons learned (again).

EP 100 | Adam Scougall’s Journey to Full-Time Designer

Sydney designer Adam Scougall did what so many budding designers have dreamed about—he made the transition from the corporate world into a full-time design career. Yay!! Adam shares his insights as a business owner before and after implementing Business of Design’s 15 Step Project Management Strategy.

EP 094 | Instagram as a Marketing Platform with Elise Darma

If you’re like most designers (Kimberley admits to being guilty of this) you have been thinking about Instagram as a place to socialize with others who love design, rather than a place to market to future customers. This episode, and the next month of focus at Business of Design, will change all that.

EP 093 | Staging Strategies with Nina Doiron

Although staging professionals have a unique skill set homeowners and real estate agents benefit from, there are many intersections between their work and the work of other design professionals. In this conversation we learn about some of the strategies that make stagers successful ….

EP 092 | Kimberley’s 10 Best Business Practices – REPEAT

For too long, many of us have acted as if the purpose of our life is to fuel our business, when in fact, it’s just the opposite. Your business should be fuelling your life and funding your lifestyle. No business can do that successfully unless it’s run efficiently and effectively ….

EP 079 | Careergasm with Sarah Vermunt

SARAH VERMUNT | Are you happy in your career? Most of us don’t take time to even ask this important question. The bills have to be paid and we’re so busy already, who has time for reflection? Looking squarely at what you ….

EP 065 | Be Brave with Cecil Adams

CECIL ADAMS | Bravery is a job requirement. Surrounding yourself with trades and suppliers who make you look good is part of a successful strategy. It’s also important to be courageous when it comes to ….

EP 034 | The Show House with Sarah Kidder

SARAH KIDDER | It’s an honor to be chosen as a designer for a prestigious show house or a charity auction house project. Still, before you say yes, weigh the pros and cons of participation …

EP 030 | Why Be The Boss with Kimberley Seldon

KIMBERLEY SELDON | Too many go into business with an idealized or romantic view of what it’s going to be like to “be the boss”. If you’ve been talking about the benefits of owning your own business but ….

EP 004 | Styling and Accessorizing Matters with Gillian Gillies

Accessorizing and styling your design project is not a frivolous pursuit, nor is it an optional extra. Rather, styling is a key component of the finished project. As professional designers, we want to plan for this process, budget for styling items and deliver them—all as cohesive part of the client experience.

EP 003 | Kimberley’s 10 Best Business Practices

For too long, many of us have acted as if the purpose of our life is to fuel our business, when in fact, it’s just the opposite. Your business should be fueling your life, and funding your lifestyle. No business can do that successfully unless it’s run efficiently and effectively. In this episode Kimberley shares her top 10 Best Business Practices.


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